Category Archives: Call Tracking

3 Ways to Use Inbound Call Tracking in Direct Mail to Boost Direct Marketing Results

Direct mail campaigns have proven to be a reliable and impactful way to connect with audiences in the digital age. Adding inbound call tracking to Read More >

Optimizing Your Direct Mail Campaigns Part 2: Track and Analyze Campaign Performance 

Welcome back to our three-part series on optimizing direct mail campaigns. In the first installment, we discussed the importance of integrating direct mail with digital Read More >

Elevating Direct Marketing Campaigns with IVR and Call Tracking: A Comprehensive Guide

Direct marketing campaigns have evolved, and leveraging Interactive Voice Response (IVR) and call tracking can be the game-changer your strategy needs. At Easypurl, we understand Read More >

Call tracking marketing

5 Ways Call Tracking Improves Your Marketing Campaign

The old marketing saying, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half,” has been attributed to Read More >