When it comes to crafting effective calls-to-action (CTAs), “Submit” might just be the worst possible choice. Why? Because it’s vague, uninspiring, and does nothing to … Read More >
What are PURLs?
In the evolving world of direct marketing, the ability to link offline and online channels seamlessly is key to creating an effective customer engagement strategy. … Read More >
Your Reward For A Year Of Excellent Marketing: A Free Bahamas Vacation For Two!
To celebrate the end to an exciting year in marketing we thought that an opportunity to win a trip to the Bahamas would be … Read More >
Come One, Come All: Web Surveys with Easypurl!
Adapting to one-of-a-kind customers and prospects may pose a challenge for some platforms, but with Easypurl, reaching an eclectic array of customers is no sweat.
… Read More >