Category Archives: Multichannel Marketing

These are the different types of Landing Page templates that Easypurl offers

Design Dynamic, Personalized Landing Pages with EasyPurl’s Template Library

Any savvy digital marketer in 2018 is likely well aware of the benefits landing pages provide to offer-specific marketing campaigns.  You’d be remiss not to Read More >

Connect Online & offline marketing

5 Ways to Connect Online and Offline Marketing to Increase Sales

Digital Ecosystem is tightening its grip. Electronic devices stream original and broadcast programming, and television sets are internet-connected. Once considered uncrossable, this merging has greatly Read More >

Advantages of One-to-one marketing, (sometimes expressed as 1:1 marketing)

Advantages of One-to-One Marketing

Personalization is one of the most powerful strategies you can add to your marketing arsenal. When clients are given personalized service, they are happier in Read More >

B2C vs. B2B Marketing Stark differences.

B2C vs. B2B Marketing: Differences and Strategies

While they share many similarities, B2C (Business to Consumer) and B2B (Business to Business) marketing strategies have some significant differences. These variations display the intrinsic Read More >

inbound_marketing_benefits_graphic

Inbound Marketing Benefits: 5 Ways You Can Improve Your ROI

Inbound marketing has so many benefits, it’s quickly becoming a central part of every quality advertising strategy. Online marketing, including PPC campaigns, is 54 percent Read More >

Inbound SMS Marketing

  Easypurl is proud to announce its newest innovative feature, Inbound SMS Marketing – an effective medium for engaging with leads on a personal level. Read More >

Learn More About PURLs in this Helpful Animation

We’ve created a simple animation explaining the benefits of using PURLs and personalization in your direct marketing campaigns. Enjoy!

Your Reward For A Year Of Excellent Marketing: A Free Bahamas Vacation For Two!

  To celebrate the end to an exciting year in marketing we thought that an opportunity to win a trip to the Bahamas would be Read More >

Ultimate Direct Marketing Wish List

Nobody’s marketing plan is bulletproof. There are always things we could improve upon. That’s why we’ve developed a list of “must-haves” you should include in your direct marketing wish list this holiday season. Read More >

Keep Your Eye on the Prize: IMB Postal Tracking

With Easypurl’s Intelligent Mail Barcode (IMB) Postal Tracking capabilities, direct-mail marketers never again have to be the kings and queens of wishful thinking. Read More >