Category Archives: Direct Mail

How PURLs Increase Direct Mail Response Rates

If you send direct mail, and you are not using PURLs, you are leaving money on the table. Direct mail has long been an effective Read More >

RCS Unlocks New Opportunities for Direct Mail Marketers

RCS is Finally Here, and it Goes Beyond SMS for Print Marketers In today’s fast-paced marketing landscape, successful campaigns are those that combine the best Read More >

Direct Mail Marketing

5 ways to improve your Direct Mail Marketing ROI

When people speak about marketing in the modern age, digital strategies — particularly those with inbound marketing — tend to take center stage. That does not mean, however, Read More >