Category Archives: Uncategorized

Inbound SMS Marketing

  Easypurl is proud to announce its newest innovative feature, Inbound SMS Marketing – an effective medium for engaging with leads on a personal level. Read More >

6 Simple Ways to Use Images in Your Marketing

Images are one of the most important components of marketing. Between 65 to 85 percent of people identify as visual learners, according to Trend Report, Read More >

How to Optimize Email for Mobile

Are you tired of hearing about how it’s a mobile-dominated world nowadays? It may be a cliché but it is true, with 67 percent of Read More >

How to Avoid Over-Marketing

  There is a fine line between effective marketing and intrusive marketing. On one hand, it’s important to maintain regular communication with your audience and Read More >

Announcing Inbound Call Tracking with Easypurl – Connect Calls to Your Campaigns

    What is Call Tracking? Easypurl is excited to unveil our latest integrated feature, Call Tracking. With Call Tracking, you can use phone numbers as Read More >

4 Reasons Why Software Is Better than Data Scientists for Marketing

  A few years ago, the Harvard Business Review named the data scientist the “sexiest job” of the 21st century. It has become a craze Read More >

Announcing Easypurl 9 — The Easiest, Most Powerful Integrated Marketing Platform on Earth

The All-New Easypurl 9 makes it easier than ever to create and deploy integrated cross-channel marketing initiatives with Personalized URLs (PURLs) and Variable QR Codes, dynamic Read More >

Pump Up Your Direct Mail with Easypurl at DMA2014!

“Boost your response rates by over 300 % with PURLs and Personalized Landing Pages with Easypurl!” For the seventh year in a row, Easypurl is Read More >

Easypurl Cross-Media Marketing Platform Announces Version 8

We are pleased to announce a new release of our flagship Easypurl Reseller Platform – Easypurl 8! More than ever, this newest release helps organizations move beyond simple direct marketing programs, and deploy cross-channel marketing initiatives that synchronize direct mail efforts with other response channels — including web, email, mobile, social and more. Read More >

Learn More About PURLs in this Helpful Animation

We’ve created a simple animation explaining the benefits of using PURLs and personalization in your direct marketing campaigns. Enjoy!