Two codes spotted in real life this morning! The first one was spotted on the L train on the way to Brooklyn. very interesting campaign. … Read More >

It’s surprising that the iPhone had yet to come pre-loaded with a built-in QR Code reader. For now, you have to download one in the … Read More >

NEW YORK, February 2, 2011 – Cross-Media Software firm Easypurl.com announces the winners of the company’s 2010 Golden PURL Awards. This annual award is given … Read More >

Landing Page vs. Website – it sounds like an action movie title, doesn’t it? If it were, then Landing Page would be Sylvester Stallone, and … Read More >

Discount airline provider Jet Blue, known for their creative and slick advertising, has just launched a new QR code campaign that’s all over New York’s … Read More >

Personalized URLs, or PURLs, enable marketers to offer their customers and prospects a better way to respond to their traditional offers. Specifically, Personalized URLs give … Read More >

Yeah, yeah, we all know mobile marketing is really taking off this year. Here are some interesting news items involving this exciting channel we recently … Read More >

In the words of CEO of Marriott Hotels, Bill Marriott, “Blogging is a great way to communicate with [your] customers and stakeholders in this day … Read More >

It’s no secret that Personalized URLs and Dynamic Landing Pages are among the hottest and most talked about tools in today’s world of direct marketing. … Read More >

Do you have a Facebook account? How about Twitter, or Digg, or Flickr? How many followers or fans do you have? How often do you … Read More >