Direct mail can be made even more effective when it is combined with digital efforts such as personal URLs, known as PURLs. These are unique … Read More >
PURLs: 6 Ways PURLs Can Help Your Next Direct Marketing Campaign
PURLs are the tried-and-true workhorse of the marketing campaign. The PURL, or personalized URL, is a unique web address that is included in email and direct … Read More >
How PURLs Enhance Marketing Response Rates in Any Industry
Contemporary digital marketing constantly shifts. Content marketing is becoming more important and SEO is changing, but certain things remain fixed. We mean personal URL marketing, or PURL marketing, which continues to … Read More >
How Landing Pages boosts your Marketing ROI
If you are sending visitors who find your site through search, display ads or any other means directly to your home page or contact page, … Read More >
Inbound SMS Marketing
Easypurl is proud to announce its newest innovative feature, Inbound SMS Marketing – an effective medium for engaging with leads on a personal level. … Read More >
2 Effective Outbound Strategies to Jumpstart Your Fall Marketing Campaign
With the crisp feel of fall in the air, it is a great time to review your company’s outbound direct marketing strategy for one last … Read More >
Printers and Agencies: Here is How to Charge for PURL Campaigns
At Easypurl, we are often asked by marketing agencies and printers about how much they should charge for PURL campaigns. Much like the question “how … Read More >
Learn More About PURLs in this Helpful Animation
We’ve created a simple animation explaining the benefits of using PURLs and personalization in your direct marketing campaigns. Enjoy!
Your Reward For A Year Of Excellent Marketing: A Free Bahamas Vacation For Two!
To celebrate the end to an exciting year in marketing we thought that an opportunity to win a trip to the Bahamas would be … Read More >
Ultimate Direct Marketing Wish List
Nobody’s marketing plan is bulletproof. There are always things we could improve upon. That’s why we’ve developed a list of “must-haves” you should include in your direct marketing wish list this holiday season. … Read More >
