If you’re a Print Service Provider, Marketing Firm or Agency and you’re still wondering why you need Cross-Media (Seriously? What is this, 1995?), you should … Read More >
An Idiot's Guide to Setting up a Cross-Media Project
Okay, so you’ve sold your first Cross-Media Campaign. Great. So now what? We know, this is new to many you. If you’re a printer, there’s … Read More >
We Predicted The Future Of Cross-Media. Or Did We?
We predicted the future of cross-media 20 months ago. Read it here. We decided it was time to evaluate the accuracy of our prophecies. And … Read More >
SWOT Analysis Of The Print Industry
Here is a SWOT analysis of the print industry by our VP Sales & Marketing, Rio Longacre. (Remember him? He’s the dude who recently gave … Read More >
Web-To-Print Or PURLs?
What is the better way to upgrade your business – move-up to Web-to-print, or add cross-media services? Decisions, decisions. Let’s see if we can help. … Read More >
Why Your Email Campaign Needs PURLs. Now!
You’ve been running successful email campaigns for years, why bother adding PURLs now? Well, why would you shout from the rooftop when you can have one-to-one … Read More >
Deep Engagement Campaigns – The Right Way To Leverage Customer Information
How can you get very personal, but not too personal? How do you super-customize marketing campaigns for your customers without looking like a stalker? As … Read More >
Print HAS Changed – What 2010 On Demand Expo Taught Us
The print industry has changed. Yes, it’s not going to change. It’s no longer in the process of changing. This is our biggest takeaway from this … Read More >
Wrapping Up On Demand 2010 – Note From Our VP of Sales (And Favorite Mentor) Rio Longacre
On Demand 2010 wraps up today in Philly, and if you are at the event and haven’t visited us yet, please do! We’ve had hundreds … Read More >
Easypurl At The 2010 On Demand Expo
We are in Philly, at the On Demand Conference. Stop by at booth #1132, we’d love to say hello. What’s everyone talking about so far? Print … Read More >