Easypurl is proud to announce its newest innovative feature, Inbound SMS Marketing – an effective medium for engaging with leads on a personal level. … Read More >
Easypurl announces CrossTOUCH — World’s First App for Cross-Media Engagement
Put Marketing Results in the palm of your hand with CrossTOUCH! Easypurl — the world’s leading provider of PURL technology and integrated marketing solutions for … Read More >
Easypurl Cross-Media Marketing Platform Announces Version 8
We are pleased to announce a new release of our flagship Easypurl Reseller Platform – Easypurl 8! More than ever, this newest release helps organizations move beyond simple direct marketing programs, and deploy cross-channel marketing initiatives that synchronize direct mail efforts with other response channels — including web, email, mobile, social and more. … Read More >
Learn More About PURLs in this Helpful Animation
We’ve created a simple animation explaining the benefits of using PURLs and personalization in your direct marketing campaigns. Enjoy!
Ultimate Direct Marketing Wish List
Nobody’s marketing plan is bulletproof. There are always things we could improve upon. That’s why we’ve developed a list of “must-haves” you should include in your direct marketing wish list this holiday season. … Read More >
Keep Your Eye on the Prize: IMB Postal Tracking
With Easypurl’s Intelligent Mail Barcode (IMB) Postal Tracking capabilities, direct-mail marketers never again have to be the kings and queens of wishful thinking. … Read More >
SOLD! Building Effective Realty Landing Pages
With Easypurl, it’s easy to set up a landing page for your realty-marketing campaign.
Our ready-made, customizable templates can make 1:1 customer conversations a reality for a multitude of realtors.
Whether you work for a real-estate corporation or you’re an independent realtor, here are a few great ways in which you can leverage Easypurl’s dynamic landing pages to convert more customers. … Read More >
Forget Diamonds: PURLs for Printers
Audrey Hepburn might have preferred diamonds, but PURLs are a printer’s best friend. … Read More >
It’s All Greek to Me: A/B “Split” Testing with Easypurl
A/B, or Alpha/Beta, Testing is a marketing strategy in which parallel marketing campaigns are simultaneously launched to gauge their relative effectiveness and see which will result in a greater level of audience engagement.
Easypurl has A/B “Split” Testing built into its platform to empower marketers to make the smartest possible decisions when crafting their integrated-marketing campaigns. … Read More >
Paying Dividends with PURLs: Three Campaigns for Consumer Finance Marketing
After many years of woes for Consumer Finance, the forecast is finally changing. Factors such as a rallying market, recovering home prices, and a general … Read More >
