If you send direct mail, and you are not using PURLs, you are leaving money on the table. Direct mail has long been an effective … Read More >
Design Dynamic, Personalized Landing Pages with EasyPurl’s Template Library
Any savvy digital marketer in 2018 is likely well aware of the benefits landing pages provide to offer-specific marketing campaigns. You’d be remiss not to … Read More >
5 Reasons You Should Add PURLs to Your Email Marketing
Make your prospects feel special with a PURL created just for them! Email marketing gives us ways to reach customers in more effective ways than … Read More >
6 Reasons Why You Absolutely Need Personalized Landing Pages
The world of online marketing is becoming increasingly competitive as more and more companies struggle to gain the attention of their prospects. In fact, 90 … Read More >
Why Should You Invest in PURLs?
Direct mail can be made even more effective when it is combined with digital efforts such as personal URLs, known as PURLs. These are unique … Read More >
PURLs: 6 Ways PURLs Can Help Your Next Direct Marketing Campaign
PURLs are the tried-and-true workhorse of the marketing campaign. The PURL, or personalized URL, is a unique web address that is included in email and direct … Read More >
How Landing Pages boosts your Marketing ROI
If you are sending visitors who find your site through search, display ads or any other means directly to your home page or contact page, … Read More >
2 Effective Outbound Strategies to Jumpstart Your Fall Marketing Campaign
With the crisp feel of fall in the air, it is a great time to review your company’s outbound direct marketing strategy for one last … Read More >